Apple to keep media event on home turf

It has been reported that Apple will be holding their media event on 4th October to announce the new iPhone(s) a bit closer to home than usual, namely at their Apple Campus Town Hall Auditorium, forgoing the traditional larger venues in central San Francisco.

This news has spurred a lot of speculations around the iPhone 5 rumor mill, as compared to the larger venues like the Moscone Center and Yerba Buena Center for the Arts, where Apple has traditionally held their media events and which can take thousands of people, their on-campus location is a lot smaller, hosting roughly a couple of hundred people. Not hosting the media event at a larger venue c0uld be down to something as simple as none of the desired locations being available as Apple has had to wait until the last minute before deciding on a date for the event, while the more pessimistic amongst us see this as a sign that the iPhone that might be announced at the media event will not be the iPhone 5 that we all have been waiting for but rather the slightly less exciting iPhone 4s.

I’m not going to speculate any further in the reason behind the likely smaller venue, which Appleinsider notes have been used for several media events before, including the redesigned MacBook Airs in 2010 and the first unibody MacBook Pros in 2008.

[source: AllThingsD]


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